A purpose-built AI tool for advertisers and marketers. Designed for creative workflows and optimised for variation to speed up the leap to stronger ideas.
Most AI models narrow toward the most likely answer. Springboards is designed to widen the field. We measured output diversity by embedding responses and visualising them in 2D space. For common advertising and marketing tasks, our responses covered 10–30x more creative territory than leading general-purpose LLMs.
Variation in campaign concepts
We’re creatives who learnt to code. Not coders who learnt about creativity. We exist to keep people in the creative equation, and our promise is to help you get places you wouldn’t go alone by building tools that spark ideas, not dictate them.
“Maybe a Human x Springboards AI = the modern strategy team?”
VP Brand Strategy, Jellyfish, part of the Brandtech Group
“Springboards is what AI in creativity should be, supporting and accelerating humans, not replacing them.”
Founding partner, Previous Unavailable
“A revolutionary creative model built by people who truly understand the art and science of strategy.”
Founder, Bodacious
“Springboards is like a great tennis partner, constantly returning ideas and sharpening your process.”
Founding partner & Executive Creative Director, Cutwater
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Make Springboards think like your team. Plug in breifs, channels, and standards so every idea starts from your world.
Way less same. Way more interesting. Springboards is wired to explore more angles to push your thinking.
No more idea silos. Jump from quick chats to shared canvases to get your team thinking in one connected space.
Your creative sparring partner. Pressure-test the brief, sharpen the opportunity, and land on ideas that punch harder.
Sign up solo or bring your crew
Create a profile or spin up your first project
Drop in the challenge and start making sparks
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