Keeping humans in the creative equation

Keeping humans in the creative equation
Dotted text that reads "keeping humans in the creative equation"

WHO WE ARE

We’re creatives who wanted more variation and inspiration, not average answers. Springboards is a creative tool for advertisers and marketers, designed around real creative workflows.

BORN IN AGENCIES. WE GET YOU.

WHY WE EXIST

Most LLMs generate sameness. Springboards generates surprises. Our promise is to help you get places you wouldn’t go alone by building tools that spark ideas, not dictate them.

3 FOUNDERS. 1 One shared obsession: better ideas.

Amy Tucker photograph

Amy Tucker

CMO | Founder

Ex Twitter & Shopify, 215mcann (Creative) and UM (Media).

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Pip Bingemann photograph

Pip Bingemann

CEO | Founder

Ex strategy nerd at independant agencies in the US and Australia.

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Kieran Browne Photograph

Kieran Browne

CTO | Founder

Trained artist who got a PHD in machine learning. Ex Google.

How we work

Creative work should be messy, human, and fun as hell. We work fast, break things on purpose, loop you in early, and ditch anything that doesn’t pull its creative weight.

REAL HUMANS. REAL EXPERIENCE > REALLY HELPFUL.

Chapes Murphy

Chapes Murphy

Global Account Lead

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Thomas Taylor

Thomas Taylor

Senior Software Engineer

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Giorgia La Motta

Giorgia La Motta

Finance & Operations Manager

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Marc Lanaway

Marc Lanaway

Client Partner

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Ninad Bhat

Ninad Bhat

Machine Learning Engineer

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KJ Weir

KJ Weir

General Manager, Europe

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Andy Stewart

Andy Stewart

Senior Software Engineer

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Nate Abeyaratne

Nate Abeyaratne

Client Partner

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Carolyn Murphy

Carolyn Murphy

General Manager, Americas

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Anna Liu

Anna Liu

Chief of Staff

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Geoff Sexton

Geoff Sexton

Client Experience Manager, APAC

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Beth Naim

Beth Naim

Designer

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Michelle Moses

Michelle Moses

Client Partner

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Parris Francis

Parris Francis

Client Experience Manager

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Ryan Sickle

Ryan Sickle

Senior Software Engineer

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Ronan Murphy

Ronan Murphy

Design Lead

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Kat Hayes

Kat Hayes

Senior Software Engineer

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Mahmoud Mshinda

Mahmoud Mshinda

Senior Software Engineer

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Tim Offen

Tim Offen

Revenue Operations Manager

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Hugo Zurnamer

Hugo Zurnamer

Junior Marketing Manager

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Chris Simpson

Chris Simpson

Senior Software Engineer

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Liz Harper

Liz Harper

Client Partnerships Director, APAC

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Ben Szabo-Virag

Ben Szabo-Virag

Software Engineer 

Justin Lew

Justin Lew

Product Manager

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Nikki Armstrong

Nikki Armstrong

Lead Marketing Manager

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Duncan Hoggan

Duncan Hoggan

Software Engineer

what people say

“Maybe a Human x Springboards AI = the modern strategy team?”

Headshot of Tom Roach

Tom Roach

VP Brand Strategy, Jellyfish, part of the Brandtech Group

“Springboards is like a great tennis partner, constantly returning ideas and sharpening your process.”

Headshot of Chuck McBridge

Chuck McBride

Founding partner & Executive Creative Director, Cutwater

“Springboards is what AI in creativity should be, supporting and accelerating humans, not replacing them.”

Headshot of James Hurman

James Hurman

Founding partner, Previous Unavailable

“A revolutionary creative model built by people who truly understand the art and science of strategy.”

Headshot of Zoe Scaman

Zoe Scaman

Founder, Bodacious

SPRINGBOARDS IN THE MEDIA